Digitalisation with Trust

Active

Supporting responsible data governance in Serbian agriculture

Digitalisation is changing the way agriculture works. Farmers increasingly use public digital platforms, private applications and online channels that collect different types of personal, production and business data.

This project focuses on a simple but important question: how can digitalisation in agriculture develop in a way that protects farmers’ rights, strengthens trust and supports responsible use of data?

The project works with farmers, agricultural advisors, civil society organisations, institutions and other relevant actors to identify risks, improve knowledge and develop practical recommendations for better data protection in agriculture.

PROGRAMME
EU Resource Centre for Civil Society in Serbia / Belgrade Open School
DURATION
Nov 2025 – Aug 2026
CONTACT
Re:People – Centre for Society and Technology
office@publicpolicy.rs
FOCUS COUNTRIES
Central and Eastern Serbia

Farmers increasingly provide data through systems such as eAgrar, private agri-tech applications, social media and commercial platforms. These data may include information on land, production, income, location, business practices and other sensitive aspects of agricultural activity.

At the same time, many farmers do not have enough information about how their data are collected, used, shared or protected. Agricultural advisory services are also not yet fully equipped to advise farmers on data protection and cybersecurity. The project responds to this gap by combining field research, legal and institutional analysis, training materials and public policy recommendations.

Coming soon.

This project is supported through the EU Resource Centre for Civil Society in Serbia / Belgrade Open School grant programme.

The content published on this website is the responsibility of Re:People – Centre for Society and Technology and does not necessarily reflect the views of the donor or programme partners.

All public materials developed within the project Digitalisation with Trust: Towards Data Protection in Agriculture are made available for free use and sharing. They may be reused for educational, research, advocacy and non-commercial purposes, provided that the source, authors and project are properly credited, unless otherwise stated.